Showing posts with label marketing. Show all posts
Showing posts with label marketing. Show all posts

Monday, October 24, 2016

The Involuntary Pause - Misadventures In Writing & Other Things.

I wasn't feeling it today.

Maybe it was because I'd indulged a little more than I'd planned to last night at the Pub when I was catching up with family. Maybe it was because it was such a lovely morning this morning and I found myself tending to my garden and lawns while listening to an ever enlightening episode of the Osher Günsberg podcast.



Whatever it was - I just couldn't engage my creative impulse today and, despite the eventual two hours I spent at my computer, my output wasn't good. I think I stared at my screen more than I did input anything of value. I'm struggling with the challenge of bringing two people together in a way that is gentle and convincing - and not soppy. So far, it has involved my protagonist, Hayden Luschcombe, helping my co-protagonist, Isabelle Sampi, with a blocked fuel line in her car and her showing him her bakehouse that she pretty much built herself. There's gotta be romance in there somewhere right.

It's a long story...

...And it's not easy.

Traditionally, I've been really hard on myself and overly criticized myself for not being productive. It's sonething that has caused me considerable distress - unnecessary distress. But I've slowly learned to accept that, sometimes, I'm simply not going to be able to tap into whatever it is that allows me to write freely and easily. When that happens, I've given myself permission to step away and disengage and it actually helps a lot. Of course, as with any learned behaviour - particularly those that have been learned over a long period of time - it's not easy to shake the anxiety and the tendency to be self critical. It takes effort to deprogram yourself and that can be pretty tiring. As I sit and I type this however, I'm okay...

...I think.

To contrast this with something completely opposite, something ratrathgroynd shaking has happened with The Recipient in the past couple of weeks. Back at the beginning of this month, my publisher wrote to advise me that The Recipient had been accepted for a Goodreads promotion that would see it be featured prominently at Goodreads as well as being included in a subscriber email mail-out.



Well, as the result of this promotion, The Recipient embarked on a rapid climb up the Amazon charts, peaking at a ranking of 735 a couple of weeks ago (out of several million titles) and it entered in the Top 100 across several fiction categories. It's since settled back into the mid 10,000 range as I write this but, it's selling at least a half dozen copies daily rather than say one or two copies a week. It's safe to say that I've never experienced anything like this and I'm kind of unsure how to see this. Further, I've just been informed that Amazon itself has selected The Recipient for its Kindle Monthly Deal mailout for November which has the potential to continue this run of high sales through its high visibility promotion. This includes prominent placement across the Amazon site as well as its social network.

In a word, I'm flabbergasted.

In the six years since my first novel, The Hambledown Dream, was published, I haven't had this level of exposure nor sales and it's a little hard to believe it's actually happening.

It's all a little bit of yin and yang today (is that right?)

Have you experienced something similar this past week? Let me know in the comments section below.

DFA.

Monday, September 21, 2015

The Game Changer - The Recipient Set For International Distribution.

Okay, so I have some news from this end that I wanted to give you about The Recipient.

The news is bad and good.

The bad news is - A little while ago, I had a long and pretty comprehensive Skype chat with my publisher which ran for, I think, about 2 hours. 

The result of this call is that we've had to make the decision to hold off releasing The Recipient on our original October 25 date and push back the release date until early next year.

Now, the reason for this - which is the good news - is that my publisher has just signed a sales and distribution deal with Independent Publisher's Group (IPG) in Chicago.


IPG is a major sales and distribution corporation who handle titles exclusively for independent publishers the States, Canada, the UK and Australia. They have distribution channels with the major bricks and mortar book sellers internationally - as well as digital distributors - and they have a proven track record in sales and marketing. 

Along with several titles slated for release by Central Avenue Publishing, they are going to be marketing and selling The Recipient on our behalf.


In short - This. Is. Huge. 

Think of it like George Lucas signing with 20th Century Fox back in the 70's to sell and distribute Star Wars around the world - although, I don't expect to ever scale the heights of George Lucas. IPG have arrangements with all the major book chains, both bricks and mortar and digital, and they have contacts with all of the major review outlets. It means that we won't have to go it completely alone - as we have done to date - trying to attract reviewers or sales channels because IPG do it all and most of the time, before breakfast. 

Central Avenue and IPG haven't formally announced it yet so I've had to keep it on the down low until they release a joint statement. However, I am able to release this news to my email subscribers in advance.

I'm bummed that The Recipient won't see a release for a while yet and I am sorry. Things were progressing pretty quickly towards our original release date but, when this opportunity came up, both myself and my publisher agreed that we could not pass on it. It is, potentially, a huge step forward for me and Central Avenue Publishing. 

I'll be continuing to share news and updates via my exclusive subscribers portal "Journey To The Recipient". Please do sign up for these updates as I'll be announcing some exciting pre-release content and competitions as we move towards the new release date. 

DFA.